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Search results for “QR code”
Why some travel companies thrive in China
08/27/2015
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6:08:23 PM
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Tech products that have succeeded in China tend to be all-encompassing tools, providing highly pragmatic services and information within one app or site.
WeChat as a touchpoint – not only about business accounts or social ads
07/19/2015
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10:32:40 AM
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WeChat is embracing new features, including ones that promise to simplify our lives in a “connected” world. Marketers need to find ways to own the experience via this app.
How TV and mobile technology are changing the face of destination marketing
04/19/2015
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4:02:09 PM
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Up until recently, most destination marketing was done with traditional media: newspapers and magazines, public transportation, and television.
Qunar’s customer poaching riddled with “phantom sales”
12/31/2014
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2:57:31 PM
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Qunar staff tasked to “poach” hotel customers are airing their frustrations about unscrupulous tactics of the company.
Qunar’s “customer poaching” heats up cutthroat OTA war
12/15/2014
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11:14:36 AM
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Qunar is tempting hotels’ with zero commission and e-currency for every converted booking. Customers and hotels stand to benefit from the campaign and Qunar will gain room nights, albeit at heavy campaign cost and no additional revenue.
In China, a rapid jump to mobile advertising
12/22/2014
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10:11:22 AM
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With the largest pool of smartphone users in the world, China has become a petri dish for marketers and technology companies alike to test ways to get consumers to buy both online and off.
Check out this smart hotel room controlled entirely by WeChat
01/12/2015
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4:00:13 PM
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Ceasars Entertainment partnered up with WeChat to give tours of new smart hotel rooms at The LINQ, a local hotel and casino.
6renyou receives US$10 million in financing
12/04/2014
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10:44:16 AM
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Founder and CEO Jianqiang Gu projects that the company will break even by early next year and has set the next annual sales target at RMB200 million.
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